Design is a critical element for succeed. you have to choose a good design.
websites with ugly/ old design have a problem and less successful. therefore every site which want to get more views/customers must working and updating his sites' design.

as long as you use site/page without any design options (such as facebook/twitter..) so this is irreverent for you. if your host offers limited simple design options- use them and try making this the best.
design option is for people who have full control/ full design option on their own site.

 There are some requirement for your design:

1. Beautiful design- this is of course the basic and very important thing.
2. Easy to use design- this is recommended too. using a 'easy understanding system' is important. (quick links, updated design, not old..)
3. Have features- a good design should have unique features of its own. YOU will choose which features and what things it will include. (quick links/ commenting/ latest post/ latest news/ today's tips and whatever you choose is good) remember that   

With all these things, your design will be good, and good designs tracks more views. moreover views will love being in your site and not 'run out'.
if your design is not beautiful, views  might not read/ be in your site alt all, EVEN if the content you have shared is good.
in conclusion, design is a very critical elements for succeed, and you must do your best in order to give the best things that you can.

here are some more FAQ and things about a design: (not all of us are designers and not all of use know from where to start)


Before start working on the design, you really should planing it and even drawing it on paper.
think about which things and features you want to include, and how it should look. after you have finished planing your design (at least 90%.. NOT and should not have to be 100% because even if you are sure, you will probably have future changes) start working on it.
even if you dont things its ready for use- you can always change it. you should apply your design once its ready 90%.



What Types Of Web Designers Are There? 

There are some 'types' of designers. you choose your type and what you need according to your site's type. there are several types of design/designers:
1. Website Designer - helps you to determine the page layout, graphics, text location and colors of your site, as well as the navigation and how pages will cross-link to one another. He may also do the actual computer programming and graphic art work for the site, or may hire out that work to a programming specialist. A Website Designer is the project manager for your site design.
2. Website Programmer - takes the design from the Designer and creates the code to make the site run. She is also responsible for all the technical stuff that happens behind-the-scenes to make sure the site works properly for your visitors.
3. Graphic Designer - creates the graphics for the site, including page layout, colors, etc. Think of this person as the "visual artist" for your site.
4. Internet Marketing Consultant - helps you to determine how your website fits into your overall marketing strategy, and how to get more traffic and sales from your website.



please note- ALWAYS FOLLOW THE RULES: never use any illegal ways to design your site and always follow to the global and specific rules. do NOT use any illegal content and design and never use any "hacks"/ illegal ways to create/share design
moreover, remember you are prohibited copying a deign from someone else and most respect copyrights. do not forget give credit if you take a design's idea/ design from someone else (AS LONG AS HE AGREES)
moreover, choose CAREFULLY your designer. if you choose online- you can (and should) read more information about him (and feedback)